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Atomic Hawx Prime 110 S GW Mens - Season 22/23

£370.00 £

Perhaps Atomic's best-selling men's boot worldwide. The Atomic Hawx Prime 110 S GW is a medium flex, medium fit all-mountain ski boot that offers adjustable geometry and fit.

  • Buy these ski boots in-store with a BAC Discount Card (£5 per year) for £333.00
    With the Legendary Hawx Feel
    Stiffness and stability meet smooth skiing with the Atomic Hawx Prime 110 S GW, the all-mountain skier’s go-to ski boot for direct, responsive riding
    Prolite cuts weight while adding strength using a revolutionary light construction with added reinforcements in key areas
    The Mimic Gold liner has a heat-moldable pre-shaped heel, ankle and tongue, forming the liner material to mimic the precise shape of your foot for a perfect custom fit
    Power Shift allows for fine tuning of forward lean and flex, and Cantable GripWalk Grip Pads offer more traction for walking, while delivering the power transfer of a standard alpine sole.
    Hawx Prime 110 S GW delivers stiffness and power to handle a wide range of conditions, and comfort that can go all day.
    These boots are compatible with all GripWalk bindings and MNC bindings.
    Colour: Black / Green
    Weight: 1799g, 1 boot size 26x
    Last Fit: Medium, 100mm size 26x, customisable
    Flex: 110 (+/- 10 points)
    Shell: True Flex PU
    Liner: Mimic Gold
    Key Features:
    100mm Medium Last, utilizing the Legendary Hawx Feel, this highly anatomical last (100mm in size 26/26.5) is the gold standard for the medium foot shape due to its supreme level of comfort, foot hold, and warmth
    Memory Fit, advanced heat-fitting technology creates a fully personalized shell, cuff and liner in minutes
    Can be molded, up to +6mm, to fit a wide range of foot shapes from average to wide using Atomic's Memory Fit heat molding process
    Prolite, revolutionary light construction with added reinforcements in key zones
    Power Shift, independently adjust forward lean to 13° or 15° or 17° as well as the flex index
    Mimic Technology, the pre-shaped heel, ankle and tongue feature a layer of supportive, heat-moldable material
    After being softened in the oven, this material mimics the precise shape of your foot, and hardens in that shape for a perfect custom fit
    Mimic Gold Liner
    - 3D Stretch Toe Box
    - 3M™ Thinsulate™  insulation
    Regular Cuff
    Dual-Sided Cuff Alignment
    Forward lean 13°-17°
    Shell Rotation 3°
    2nd Power Shift Screw
    13° Power Shift Shim
    Energy Backbone
    50mm Quick Release Cam Strap
    6000-Series Alu Buckle
    Cantable GripWalk Grip Pads
    Size Adjuster Included, the "x" size adjustment
    GripWalk is a sole/binding system that makes walking in ski boots significantly more comfortable, while also reducing the chance of slipping
    Yet the GripWalk system also guarantees outstanding on-snow performance
    - A high-profiled slip-resistant sole leads to outstanding grip for walking 
    - Simply step-in: Bindings with GripWalk Logo need NO height adjustment, even when used with regular alpine boots and soles
    - Increased walking comfort and improved natural roll thanks to curved rubber sole
    - Standing on a flat surface, GripWalk soles make the stance geometry more upright and more comfortable
    In a GripWalk binding, a GripWalk boot regains Atomic’s athletic stance
    Atomic Hawx Prime Size Guide :
    Mondo  UK  EU   Sole Length mm   Last Width mm 
    25.0 - 25.5  6.0 - 6.5   39 - 40  295 98
      26.0 - 26.5    7.0 - 7.5   40.5 - 41  305 100
    27.0 - 27.5 8.0 - 9.0 42 - 43 315 102
    28.0 - 28.5  9.5 - 10.0  43.5 - 44 325 104
    29.0 - 29.5 10.5 - 11.0 45 - 46 335 106
    30.0 - 31.5  12.0 - 13.5  46.5 - 47 345 108
    Have your feet measured by a Ski Boot Fitter at BAC
    In general people should not select a boot with a last width that is narrower than their foot.
    The closer the last width is to their measured foot width, the snugger and tighter the boot will feel (more performance but less comfort, less warmth).
    This means that people who have a medium width foot can either ski in a 98mm lasted boot or a 100mm lasted boot depending on what their performance vs comfort expectations are.
    In general, going too tight causes problems in regards to warmth and comfort.
    Going too wide causes problems of lack of control and potential discomfort due to the foot moving around inside the boot.
    Ultimately, length and width are only two components of how a boot should fit.
    Other points to consider are for example instep height, heel hold, the fit around the calf, and general impressions of comfort and foot hold.
    Watch : 

  • Free UK Delivery On All Orders
    Orders received BEFORE 1pm on days we are open are usually dispatched the same day with Royal Mail using a 2nd Class delivery service (normally 2-3 working days).

    Orders over £30 will be sent Tracked & Signed For.

    Please note that a different delivery method, e.g Courier, may be used depending on the size/weight of your order and if so we will try to inform you before dispatch.

    Next Day UK Delivery  £8.00
    Orders placed BEFORE 1pm on days we are open will be dispatched the same day, usually by Royal Mail or occasionally by Courier and will require a signature. Any Next Day orders received after this time will be dispatched the following working day. Please note any orders placed AFTER 1pm on Fridays will be dispatched on the following Monday (excluding Bank Holidays).

    Highlands of Scotland, UK Islands & Countries outside of the UK
    The above does not apply to these areas
    We do not deliver to countries not in the United Kingdom

    If you would like any more information on your delivery
    please contact us

    As a busy independent retailer, very occassionally we may not have the ordered item in stock. In this case we will inform you of the situation so you can decide how we proceed to your satisfaction. For example, the item may be on order from our supplier, Criterion will send a sleeping bag direct to the customer on our behalf (48 hour Parcel Force delivery).

  • Returns must be made within 14 days of receiving the goods. Please contact us to let us know your intention at or phone 01422 371146
    If you're returning an item because it's unwanted or you need to exchange it, we ask that you pay for the cost of return carriage. Exchanges for non-sale items will be sent free of charge. Standard delivery charges will apply to sale-item / special offer exchanges.
    All unwanted items must be new and unused, and with original labels attached, along with all receipts / proof of purchase. Please ensure the item(s) are packaged securely and suitably for transit

    Return to: 
    After Sales,
    BAC Outdoor Leisure Ltd
    Central Hall,  Coronation Street, Elland, West Yorkshire, HX5 0DF 
    When you're arranging to return an item, we strongly recommend that you use a recorded / insured delivery service as we regret that we cannot be held responsible for goods lost in transit. If return conditions are met we will issue a refund within a maximum of 3 working days of the goods being returned to us
    For Health & Safety reasons we are unable to accept returns of climbing hardware, helmets or baselayer / underwear.